Catherine

Executive Assistant | Revenue Operations & AI Automation

Catherine

ID Verified
1,500/mo
Nairobi, Kenya
Looking for Full-time
8 hours/day
Availability: US / EU / Asia timezone

Profile Description

Tech-forward Operations Partner and Executive VA with over 2 years of experience specializing in building automated systems for high-growth founders. Expert in bridging high-level strategy and day-to-day execution by leveraging Salesforce, Power BI, and Agentic AI to eliminate manual workflows. Proven track record in optimizing CRM architecture, designing Asana workflows, and translating complex data into actionable business insights.

Skills & Expertise

AI & Automation

ZapierAdvanced
PerplexityIntermediate
n8nIntermediate
Jasper AIIntermediate
Copy.aiIntermediate
SoraIntermediate
API IntegrationIntermediate
IFTTTIntermediate
Prompt EngineeringIntermediate
OpenAI APIBeginner
Azure OpenAIBeginner
Edge AIBeginner

Customer Success

Live Chat SupportIntermediate
Email SupportIntermediate
ZendeskIntermediate

Data & Analytics

Design & Creative

CanvaAdvanced
CapCutAdvanced
Adobe IllustratorIntermediate
WireframingIntermediate
User ResearchIntermediate
PrototypingIntermediate
FigmaBeginner
SketchBeginner

E-commerce & Marketplace

ShopifyIntermediate
EtsyIntermediate
Order ProcessingIntermediate
DropshippingIntermediate
Marketplace SEOIntermediate
Print on DemandIntermediate
Order FulfillmentIntermediate
TikTok ShopIntermediate
eBayIntermediate
Amazon FBAIntermediate
WordPressBeginner

Finance & Accounting

QuickBooksIntermediate
BookkeepingIntermediate
XeroIntermediate
FreshBooksIntermediate

Marketing & Growth

Google AdsAdvanced
LinkedIn AdsIntermediate
Email MarketingIntermediate
GoHighLevelIntermediate
Content MarketingIntermediate
Content StrategyIntermediate
Instagram GrowthIntermediate
HubSpotIntermediate
MailchimpIntermediate
ConvertKitIntermediate
BeehiivIntermediate
Pinterest AdsIntermediate
TikTok AdsIntermediate
ThreadsBeginner

Sales & Business Development

Lead GenerationIntermediate
Cold CallingIntermediate
Zoho CRMIntermediate
SalesforceIntermediate
PipedriveIntermediate
NegotiationBeginner
B2B SalesBeginner
B2C SalesBeginner
CopperBeginner

Work Experience

Workflow Specialist

Upwork

Apr 2025 - Present

Job Responsibilities:

Process Optimization: Identifies inefficiencies through data mapping and designs technology-based solutions in Asana to automate tasks. System Integration: Connects disparate tools, such as CRM and Project Management platforms, to ensure seamless operations and data integrity.

n8nPerplexityZapierMake (Integromat)Workflow AutomationPrompt EngineeringIFTTTWireframingSketchQuickBooks

Virtual Assistant

Upwork - Freelance

Jan 2024 - Present

Job Responsibilities:

Social Media Management: Transforms brand identities into cohesive digital presences by combining strategic content calendars with high-quality visual storytelling. Graphic Design: Executes multimedia production and high-stakes graphic design using Canva and Adobe tools for consistent branding. Content Writing: Bridges the gap between raw data and clear communication by leveraging AI-assisted cont...

ZapierPrompt EngineeringWorkflow AutomationMake (Integromat)SoraPerplexityn8nIFTTTCopy.aiAI Agent Development

Content Writer

Fiverr

Feb 2020 - Dec 2025

Job Responsibilities:

Strategic Content Creation: Orchestrates the full content lifecycle, including strategy, creation, scheduling, and performance analytics. Email Marketing: Manages email marketing automation, including campaign setup, list segmentation, and the distribution of monthly email magazines/newsletters. Multichannel Writing: Produces diverse content including SEO-optimized blog posts, data-backed summarie...

Blog WritingTechnical WritingCreative WritingSEO Content WritingEmail CopywritingGhostProduct DescriptionsLanding Page CopyProposal Writing

Executive Virtual Assistant Intern

DeKUT - Dean School of Nursing

Oct 2024 - Nov 2024

Job Responsibilities:

Provided high-level executive support, including inbox management, calendar management, and preparing presentations. Enhanced executive productivity by improving time management through calendar management processes, increasing productivity by 30% Managed 300+ student records, improving access efficiency by 30%. Processed 200+ daily data entries with 99.9% accuracy, streamlining administrative...

ZapierMake (Integromat)Workflow AutomationTechnical WritingEmail SupportExcel (Advanced)Canva

Nursing Officer Intern

M.O.H - Kenya

Jul 2023 - Jul 2024

Job Responsibilities:

Workflow Optimization: Streamlined interdisciplinary communication and care coordination, successfully reducing patient discharge delays by 15%. Operational Efficiency: Managed administrative nursing procedures and supported admissions/discharges, contributing to a 20% increase in patient satisfaction through improved process flow. High-Volume Data Entry: Processed complex medical data for 150+ pa...

Inventory ManagementCanvaTechnical WritingExcel (Advanced)

Quick Stats

Age27 years
GenderFemale
English LevelFluent
ID VerificationVerified
Portfolio
🔒

Certifications

ALX-Virtual Assistant
ALX- Professional Foundations
ALX-Data Analytics
Asana Workflow Specialist
HubSpot- Social Media Marketing
Salesforce AgentForce specialist

Education

Bachelor's Degree

Dedan Kimathi University of Technology

2018 - 2022