Executive Assistant, Business Development, salesExecutive Assistant, Business Development, sales
Wambua
ID Verified$4,000
per month
($23/hour)
Profile Description
I am a results-driven commercial and relationship management professional with strong expertise in portfolio growth, sales improvement, client acquisition and retention, product development, and business solutioning. I have managed significant budgets of up to KES 100M while coordinating across multiple business functions, designing and improving products, and measuring their performance and impact. My experience includes managing client portfolios, growing card and financial product revenues, d...
Top Skills
Skills & Expertise
Skill Levels Explained:
💡 Hover over any skill level to see exact years of experience
Customer Success
Finance & Accounting
Sales & Business Development
Content & Writing
Work Experience
RELATIONSHIP MANAGER
ABSA
Dec 2024 - Present
Key Achievements:
Managed Portfolio at Risk proactively across 800+ client accounts, proposing tailored solutions that protect bank interests while maintaining 95%+ client retention and satisfaction standards. Coordinated cross-functional collaboration across sales, credit assessment, and operations teams, improving end-to-end service delivery efficiency and reducing resolution turnaround time by 25%. Implemented CRM best practices across the full client portfolio, improving data accuracy by 30% and enabling more precise forecasting, strategic planning, and cross-sell opportunity identification
MARKETING MANAGER
ABSA BANK
Oct 2022 - Nov 2024
Key Achievements:
● Developed and implemented comprehensive marketing strategies across a multi-branch network, improving brand visibility and growing the active customer base by 20% across targeted segments. ● Led cross-functional teams in launching digital marketing campaigns across multiple platforms, increasing customer engagement rates and improving campaign conversion performance by 25%. ● Oversaw end-to-end implementation of branch campaigns and activation events, managing merchandise, branding equipment, and logistics across 5+ branch and activation sites simultaneously. ● Analysed market trends and consumer behaviour across multiple customer segments, delivering data-driven strategic recommendations that optimised outreach effectiveness and reduced campaign waste by 15%. ● Mentored and developed 5+ junior marketing staff, improving team capability scores and contributing to measurable improvements in overall departmental output and marketing scorecard performance. ● Managed workflow coordination between staff, creative agencies, and external stakeholders across 10+ concurrent campaigns, ensuring on-time delivery and alignment with corporate brand standards. ● Established customer feedback loops across branch marketing activities, refining strategies based on real-time insights and driving a 20% improvement in customer satisfaction scores across the network