Marketing and Sales Manager Marketing and Sales Manager

Key Achievements:

Coordinated and managed outreach campaigns, including cold calling, lead qualification, and handoff to sales teams. Supported sales staff with product positioning and pricing strategies, using insight from your retail and wholesale background to target high-value customers. Oversaw and tracked sales performance metrics in a CRM, ensuring lead flow, follow-ups, and pipeline progress. Organized and executed promotional events and in-store product displays, working with merchandising teams to boost visibility and sales. Implemented digital marketing support through email outreach, content campaigns, and marketing collateral, collaborating with marketing teams to drive demand and customer acquisition. Maintained clear communication between sales, operations, and marketing teams, ensuring that pricing, inventory, and customer needs were aligned and met. Conducted market research to identify customer segments and sales opportunities, enabling more targeted and effective sales campaigns.