Digital Marketing Virtual AssistantDigital Marketing Virtual Assistant

Key Achievements:

Managed and grew the salon’s digital presence across Facebook, Instagram, TikTok, LinkedIn, Pinterest, and Google Business Profile to improve brand visibility and engagement. Conducted SEO keyword research and implemented on-page optimization strategies on the Squarespace website, resulting in improved search visibility and organic traffic. Created SEO-optimized blog content, captions, and website copy aligned with targeted keywords to support search engine rankings and audience reach. Designed high-quality social media graphics and promotional materials using Canva to support campaigns and brand consistency. Edited and produced engaging short-form video content (Reels/TikToks) using CapCut to increase reach and audience interaction. Supported A/B testing for content, ads, and campaigns to identify high-performing strategies and improve conversion outcomes. Assisted in Google Ads and paid social campaigns, monitoring performance metrics and optimizing for budget efficiency. Managed email and social media inquiries, ensuring timely, professional responses and strong customer engagement. Tracked analytics and prepared performance reports using Excel and Google Sheets to evaluate campaign effectiveness and guide data-driven decisions. Maintained organized records of campaigns, tasks, and results to ensure consistency, accountability, and alignment with business goals.

Key Achievements:

Supported real estate agents with end-to-end transaction coordination, ensuring accurate documentation and timely compliance. Managed MLS listings, including status updates, property details, and listing accuracy to maintain platform compliance. Handled client and appointment management, including verification, scheduling, confirmations, and follow-ups with buyers and sellers. Provided marketing support by creating social media content, managing ads, and assisting with website updates to increase property exposure. Maintained consistent communication with clients, agents, and stakeholders to ensure smooth transactions and client satisfaction. Organized digital files, reports, and forms while performing accurate data entry and administrative tasks. Managed email inboxes and newsletters, ensuring timely responses and professional client communication. Assisted in collecting and managing client reviews to strengthen online credibility and brand trust.

Key Achievements:

Built and optimized marketing funnels and system integrations, including automation workflows to improve operational efficiency. Used Zapier to connect platforms and automate repetitive tasks, reducing manual workload. Scheduled and managed social media content across Facebook and Instagram for multiple clients. Created digital collateral such as social media graphics, downloadable PDFs, worksheets, and online course materials. Assisted with email marketing campaigns, including testing, scheduling, and performance optimization. Optimized web and landing pages to improve user experience, engagement, and conversion rates. Managed online booking calendars, scheduled meetings, and handled external communications on behalf of clients. Maintained CRM databases, ensuring data accuracy and organized file management. Provided consistent inbox and client communication support, ensuring timely and professional responses.