lou

Digital Marketing Specialist | Brand & Content Systems

lou

3,000/mo
Mandaluyong, Philippines
Looking for Full-time
8 hours/day
Availability: US / EU / Asia timezone

Profile Description

I am a Digital Marketing and Brand Strategist specializing in building scalable social-first growth systems for B2C and SaaS brands. My work focuses on translating brand positioning into conversion-driven digital experiences through structured content, UX/UI-informed campaigns, and platform-native marketing strategies across TikTok, YouTube, and Instagram. I support companies by improving: • Customer acquisition through short-form content funnels • Brand consistency through modular design sys...

Skills & Expertise

Work Experience

Creative Design & Content Production Partner

Neolemon.com

Apr 2025 - Present

Job Responsibilities:

Led the creation and optimization of an AI education content library, producing hundreds of YouTube Shorts and long-form tutorials focused on AI-powered storytelling, children's book creation, and creative workflows. Helped grow the channel to more than 145K views, 75K engaged views, 2,900+ watch hours, 500K+ impressions, and 1,200+ subscribers through consistent content production and iterative...

HeyGenMidjourneyPerplexityDALL-ECopywritingPrototypingRunway MLSocial Media SupportCapCutAdobe Premiere Pro

Senior Social Media Growth Manager

BruntWork.co

Mar 2026 - Jun 2026

Job Responsibilities:

Led organic social media growth initiatives for U.S.-based brands by developing scalable content systems that combined creative strategy, AI-assisted production, and performance-driven optimization to strengthen brand awareness and support customer acquisition. • Developed and executed platform-specific content strategies across TikTok, Instagram, Facebook, LinkedIn, and YouTube Shorts. • Produced...

HeyGenDALL-ESocial Media SupportCopywritingBrand Identity DesignSocial Media GraphicsCanvaCapCutSocial Media AnalyticsFacebook Business Manager

Senior Multimedia Developer, Marketing & Visual Merchandiser, Retail

Times Publishing Ltd

Sep 2018 - Nov 2024

Job Responsibilities:

Led the development of integrated marketing and creative assets supporting retail, publishing, education, and e-commerce initiatives across Singapore and Malaysia, helping deliver consistent brand experiences across digital and physical customer touchpoints. • Produced integrated marketing campaigns across social media, digital platforms, retail environments, email marketing, print, and in-store c...

Social Media SupportWireframingCreative WritingPrototypingCopywritingAdobe XDEmail CopywritingUser ResearchAdobe PhotoshopBrand Identity Design

Quick Stats

Age43 years
GenderMale
English LevelFluent
Other Languages
Tagalog/FilipinoFluent
ID VerificationNot verified
Portfolio
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Certifications

Design Thinking for Innovation | Certified Program 2018 Udemy
Retargeting & Remarketing: The Ultimate Guide Made Easy StackSkills

Education

Bachelor's Degree

De La Salle-College of St.Benilde

2001 - 2004