Maureen

Digital Marketing Assistant

Maureen

900/mo
Nairobi , Kenya
Looking for Part-time
6 hours/day
Availability: EU timezone

Profile Description

I’m a marketing and communications professional with experience developing and executing integrated marketing strategies across digital and offline channels. My strengths include content strategy and copywriting, social media management, paid advertising, brand positioning, campaign planning, stakeholder engagement, event marketing, lead generation, and performance analytics. I’m skilled at translating business objectives into clear, audience-focused communication and using data and audience ins...

Top Skills

Blog Writing · 4 yearsContent Strategy · 4 yearsCommunity Management · 3 yearsContent Marketing · 3 yearsCopywriting · 3 years

Skills & Expertise

Content & Writing

Blog WritingAdvanced
CopywritingAdvanced
SEO Content WritingIntermediate
Email CopywritingIntermediate

Customer Success

Email SupportIntermediate
Social Media SupportIntermediate

Data & Analytics

Google Analytics 4Advanced
A/B TestingIntermediate

Design & Creative

CanvaIntermediate
CapCutIntermediate

E-commerce & Marketplace

WordPressAdvanced

Marketing & Growth

Content StrategyAdvanced
Meta Ads (Facebook/Instagram)Advanced
Content MarketingAdvanced
Facebook Business ManagerAdvanced
Community ManagementAdvanced
Social Media AnalyticsAdvanced
SEO (Technical & Content)Intermediate
Google AdsIntermediate
Email MarketingIntermediate
Instagram GrowthIntermediate
TikTok GrowthIntermediate
LinkedIn OptimizationIntermediate
Twitter/X ManagementIntermediate
User-Generated ContentIntermediate
MailchimpIntermediate
LinkedIn AdsIntermediate
ChatGPT for MarketingIntermediate
YouTube Channel ManagementIntermediate

Sales & Business Development

Lead GenerationAdvanced
Cold CallingIntermediate
Cold Email OutreachIntermediate
Proposal WritingIntermediate
Sales PresentationsIntermediate

Virtual Assistance & Admin

Email ManagementIntermediate
Data EntryIntermediate
CalendlyIntermediate

Work Experience

Digital Marketing Assistant

Superior Homes Kenya

Mar 2026 - Jun 2026

Key Achievements:

Contributed to 3 plot reservations through the Sunset Creek Kilifi Open Weekend campaign. • Executed Meta and Google Ads campaigns supporting lead generation and property marketing across multiple developments. • Coordinated open weekends, car boot sales, site visits and other customer-facing activations. • Improved digital visibility for The Orchards and Sunset Creek Kilifi through Google Business/Profile management. • Developed multi-channel content across social media, email, SMS, WhatsApp and sales collateral. • Supported lead nurturing and conversion through close collaboration with the sales team.

Blog WritingSEO Content WritingEmail CopywritingSocial Media SupportGoogle Analytics 4Meta Ads (Facebook/Instagram)Content MarketingGoogle AdsCommunity ManagementYouTube Channel ManagementLinkedIn OptimizationInstagram GrowthContent StrategyUser-Generated ContentLead GenerationMailchimp

Account Executive

The Carlstic Group Limited

Oct 2024 - Dec 2025

Facebook Business ManagerChatGPT for MarketingCommunity ManagementInstagram GrowthLinkedIn OptimizationLead GenerationCold Email OutreachSales PresentationsData EntryCold CallingProposal WritingEmail ManagementCalendlyContent MarketingSEO (Technical & Content)Google AdsSEO Content WritingBlog WritingEmail Support

Digital Journalist

Kenyans.co.ke

Jun 2022 - Jul 2024

Data EntryEmail ManagementSocial Media AnalyticsTwitter/X ManagementCanvaGoogle Analytics 4CopywritingBlog WritingSEO Content Writing

Quick Stats

Age26 years
English LevelFluent
ID VerificationNot verified

Certifications

AI Marketing
Fundamentals of Digital Marketing

Education

Bachelor's Degree

Jomo Kenyatta University of Agriculture and Technology

2018 - 2022