Bridget

Project Delivery, Cross Functional Collaboration, Shopify

Bridget

ID Verified
1,200/mo
Nairobi, Kenya
Looking for Full-time
8 hours/day
Availability: US / EU timezone

Profile Description

I’m a CAPM-certified project delivery and operations professional with 8+ years of experience across agency, multinational FMCG, digital marketplace, B2B, social-impact, and e-commerce environments. At Ogilvy Africa, I supported Diageo’s East Africa portfolio across Kenya, Uganda, and Tanzania, coordinating creative, media, legal, client, and production teams to keep campaigns, approvals, and deliverables on track. I also bring hands-on experience in workflow management, reporting, stakeholder c...

Top Skills

Content Marketing · 9 yearsContent Strategy · 9 yearsInstagram Growth · 9 yearsBlog Writing · 8 yearsCopywriting · 8 years

Skills & Expertise

Content & Writing

Blog WritingExpert
SEO Content WritingExpert
CopywritingExpert
Editorial Calendar ManagementExpert
Creative WritingExpert
Product DescriptionsAdvanced
Email CopywritingIntermediate

E-commerce & Marketplace

WordPressAdvanced
Inventory ManagementAdvanced
ShopifyIntermediate
Order ProcessingIntermediate
Product Listing OptimizationIntermediate
Order FulfillmentIntermediate
WooCommerceBeginner
Product PhotographyBeginner

Marketing & Growth

Content MarketingExpert
Content StrategyExpert
Instagram GrowthExpert
Meta Ads (Facebook/Instagram)Intermediate
MailchimpIntermediate
Email MarketingIntermediate

Virtual Assistance & Admin

ClickUpAdvanced
TrelloAdvanced
AsanaIntermediate
NotionIntermediate

Work Experience

Founder & Shopify Operations Lead

Thaavu

Mar 2022 - Present

Key Achievements:

Built and operate an independent jewellery e-commerce business with end-to-end ownership across sourcing, quality control, pricing, catalogue management, inventory, payments, fulfilment, delivery, returns, customer communication, and performance reporting. • Independently migrated the store from WooCommerce to Shopify to reduce technical dependency, recurring security issues, and maintenance overhead. • Created repeatable product, photography-review, listing, SEO, inventory, order-processing, and delivery workflows for a catalogue of fewer than 100 SKUs. • Integrated Pesapal, standardised inventory updates for website and social orders, and used Shopify data, COGS, margin, product, and funnel reporting to guide operational decisions. • Generated up to 20,000 website visitors in a single month while managing the operating stack independently alongside full-time employment.

SEO Content WritingCopywritingProduct DescriptionsWooCommerceShopifyProduct Listing OptimizationInventory ManagementProduct PhotographyContent MarketingTrello

Marketing Manager

ISM Africa

Aug 2025 - Jun 2026

Key Achievements:

Established planning, reporting, and campaign-delivery structure across 11 B2B brands spanning construction, engineering, renewable energy, modular housing, and agribusiness. • Built the organisation’s first segmented stakeholder database of 2,000+ contacts, creating a reliable foundation for outreach, event communication, and lead-generation activity. • Launched and managed a 39-campaign email programme with 22,681 sends, a 94.1% delivery rate, and a sustained 17.9% open rate while coordinating approvals, segmentation, design, and reporting. • Owned end-to-end delivery of Construction Networking Nairobi for 200+ senior professionals and coordinated ISM’s presence at The Big 5 Construct Expo, which generated 200+ qualified leads. • Improved visibility across leadership, sales, design, web, and technical teams through weekly planning, status reporting, prioritisation, and blocker escalation.

Email CopywritingCopywritingBlog WritingEditorial Calendar ManagementContent MarketingMailchimpEmail MarketingContent Strategy

Project Lead

Grace to Grow

Dec 2024 - Aug 2025

Key Achievements:

Served as operational and delivery partner to the founder, converting programme goals into workplans, milestones, ownership structures, reporting routines, and practical operating systems. • Coordinated volunteers across marketing, fundraising, curriculum, podcast, administration, design, social, and content functions, while onboarding replacements and resolving continuity and ownership gaps. • Built a programme tracker covering cohort delivery, funding, curriculum, marketing, events, reporting, owners, deadlines, completion status, estimated versus actual hours, and fixed costs. • Designed an Asana operations workspace, SOPs, approval workflows, onboarding materials, and a final handover covering team structure, cadence, tools, risks, contacts, and continuity recommendations. • Supported delivery of multiple mentorship cohorts, participation growth from approximately 20 to 40+ members, roughly 71% attendance, a rapid shift to virtual delivery, and the Leadercast Kingston partnership. • Ran weekly team check-ins, supported monthly cross-functional meetings, attended advisor and board meetings, and reported progress, blockers, risks, and resource needs.

AsanaContent StrategyInstagram GrowthBlog WritingSEO Content Writing

Content Manager

Ogilvy/Diageo

Apr 2022 - Oct 2024

Key Achievements:

Coordinated digital delivery for 10+ Diageo brands within a multinational, regulated operating environment spanning brand, creative, media, PR, BTL, influencers, research, legal, and market teams. • Translated annual brand and business priorities into digital channel plans, briefs, workstreams, timelines, approval paths, and in-market execution across three East African markets. • Managed dependencies, compliance reviews, asset quality, progress reporting, and escalation across launches and integrated campaigns, including Smirnoff Freestyler, Smirnoff Ice Pineapple Punch, and Battle of the Beats. • Coordinated campaigns that generated 169M+ impressions, reached 10M people, delivered 4.3M completed video views and 3.6M+ engagements, and performed 4.2× above regional benchmarks. • Led digital delivery for Smirnoff Freestyler, which won 1st Place at the Diageo Africa × Meta Reels Awards and secured USD 5,000 in Meta advertising credits; contributed to two additional industry awards.

CopywritingEditorial Calendar ManagementContent StrategyContent Marketing

Content Marketing Lead / Content Manager

ROAM Africa & BuyRentKenya (Ringier)

May 2018 - Mar 2022

Key Achievements:

Progressed into a regional remit coordinating content standards and delivery across BuyRentKenya, Pigiame, Cheki, BrighterMonday, and Jobberman teams in multiple African markets. • Provided functional leadership to approximately seven specialists, facilitated weekly learning sessions, and adapted templates, documentation, and workflows to improve consistency across distributed teams. • Supported rollout of standardised editorial and SEO practices, contributing to a 30% improvement in regional content-quality scores over two quarters and on-time publishing across seven countries. • At BuyRentKenya, delivered a search-led content programme that increased blog sessions by 123% and new users by 125%, while social engagement grew 214%. • Built structured local-search activity that grew Google Business Profile views from zero to 91,000 in five months and recovered a hacked 27,000-follower Instagram account within two weeks with no follower loss.

Blog WritingCreative WritingEditorial Calendar ManagementEmail CopywritingSEO Content WritingCopywritingWordPressContent MarketingEmail MarketingContent StrategyInstagram GrowthTrello

Quick Stats

Age39 years
English LevelFluent
ID VerificationVerified
Portfolio
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Certifications

Certified Associate of Project Management

Education

Bachelor's Degree

Jomo Kenyatta University of Agriculture and Technology

2007 - 2011