Digital MarketingDigital Marketing
Ian
ID Verified$1,200
per month
($7/hour)
Profile Description
I am a thoughtful leader who believes timeless branding should do a lot more than just look pretty and collect likes. To me, great digital marketing must be a direct engine that drives organic and real web traffic, user loyalty, and high-margin direct bookings and orders. My approach balances focused and creative direction with strict performance data. I love leading, learning and unlearning from creative teams with a high-energy and collaborative mindset. Making sure our wildest artistic idea...
Skills & Expertise
Skill Levels Explained:
💡 Hover over any skill level to see exact years of experience
Design & Creative
E-commerce & Marketplace
Marketing & Growth
Software Development
Data & Analytics
Customer Success
Content & Writing
AI & Automation
Work Experience
Digital Marketing Manager
Tha Nickolee Hotel
Feb 2025 - Aug 2025
Job Responsibilities:
⦁ Led property-wide rebranding in 6 months; designed corporate logo and sub-branding for the hotel, restaurant, nightclub, and fitness center. ⦁ Aligned campaign goals with revenue targets and adhered to strict SEO/SEM best practices to increase discovery. ⦁ Drafted social media guides, designed graphics for ads/collaterals, and managed creative approval workflows. ⦁ Established a premium identity...
Group Creative & Digital Marketing Executive
Alba Hotel Meru
2022 - 2023
Job Responsibilities:
⦁ Managed group-wide marketing for Alba Hotel (Meru) and The Social House (Nairobi), aligning campaigns with business goals. ⦁ Designed graphics, and online ads while following search engine optimization (SEO) guidelines. ⦁ Wrote social media guides, created digital content strategies, and managed stakeholder approvals. ⦁ Built a high-end brand identity through custom, professional photography and...
Group Creative & Digital Marketing Executive
The Social House Nairobi
Mar 2023 - 2023
Job Responsibilities:
⦁ Wrote social media guides, created digital content strategies, and managed stakeholder approvals. ⦁ Built a high-end brand identity through custom, professional photography and videography for all property services. Social Media, Strategy & Engagement ⦁ Ran everyday social media accounts, ensuring content stood out naturally to build deep customer connections. ⦁ Launched targeted ads that boos...
Group Creative Executive, Social Media Manager and IT Support Officer
The Concord Hotels, Beach Villas, and Game Lodges
2020 - 2022
Job Responsibilities:
⦁ Established the group's overarching creative direction and built detailed brand style guides for the entire hotel network. ⦁ Designed a wide range of custom graphics, visual layouts, product illustrations, and official group corporate logos. ⦁ Worked fluidly across mainstream multimedia software including Adobe Illustrator, Photoshop, Inkscape, and PowerPoint. ⦁ Managed image and video touch-ups...
Creative Consultant
Titos House of Fashion
2018 - 2020
Job Responsibilities:
⦁ Served as an international Creative Consultant for the Pennsylvania-based brand, shaping the company's visual marketing direction. ⦁ Developed the overall visual layout and structural production design for high-impact print and digital fashion advertisements. ⦁ Designed targeted marketing materials from the ground up, including promotional brochures, product posters, flyers, and digital banners....
Information Technology Assistant & Creative Support
Hotel EnglishPoint
2017 - 2018
Job Responsibilities:
⦁ Coordinated with the brand team to ensure all creative assets and marketing events perfectly matched modern fashion industry trends. ⦁ Formatted digital graphics and visual lookbooks to elevate the brand's online storefront and capture cross-border customer interest. Technical & IT Support ⦁ Diagnosed and resolved technical issues across remote creative applications, digital files, and asset s...
Quick Stats
Certifications
Education
Certificate
Data Network Institute
2015 - 2015