Marketing Specialist

Namita

ID Verified
1,200/mo
Johannesburg, South Africa
Looking for Full-time
8 hours/day
Availability: EU timezone

Profile Description

Digital marketing and affiliate marketing professional with 20+ years’ experience across performance marketing, affiliate partnerships, email and CRM campaigns, websites, landing pages, content and visual design. Experienced in managing affiliate programmes and publisher relationships, supporting partner recruitment and onboarding, coordinating offers and creative assets, implementing tracking and links, and monitoring campaign performance to drive customer acquisition and revenue. Meticulous, p...

Top Skills

Calendar Management · 10 yearsContent Marketing · 10 yearsCreative Writing · 10 yearsData Entry · 10 yearsDocument Management · 10 years

Skills & Expertise

AI & Automation

ZapierAdvanced
A/B Testing for MLAdvanced
DALL-EIntermediate
OpenAI APIIntermediate
Data LabelingIntermediate
Claude CodeIntermediate
Claude/Anthropic APIIntermediate

Content & Writing

Creative WritingExpert
Email CopywritingExpert
Product DescriptionsExpert
CopywritingAdvanced
SEO Content WritingIntermediate

Customer Success

Email SupportExpert
Phone SupportExpert
Lead ManagementExpert
Social Media SupportAdvanced

Data & Analytics

Excel (Advanced)Expert
Google Sheets (Advanced)Expert
SegmentExpert
A/B TestingExpert
MetabaseIntermediate

Design & Creative

Presentation DesignExpert
Adobe PhotoshopExpert
CanvaExpert
Social Media GraphicsExpert
Logo DesignExpert
YouTube OptimizationAdvanced
FigmaAdvanced
CapCutAdvanced

E-commerce & Marketplace

Facebook MarketplaceExpert
ShopifyAdvanced

Marketing & Growth

Content MarketingExpert
Meta Ads (Facebook/Instagram)Expert
Google AdsExpert
ChatGPT for MarketingExpert
Community ManagementExpert
Content StrategyAdvanced
Instagram GrowthAdvanced
YouTube Channel ManagementAdvanced

Virtual Assistance & Admin

Calendar ManagementExpert
Email ManagementExpert
Document ManagementExpert
Meeting CoordinationExpert
Personal Assistant ServicesExpert
Data EntryExpert
Travel PlanningExpert
Research & Information GatheringExpert
Executive Assistant ServicesExpert
ClickUpAdvanced
Monday.comIntermediate
AsanaIntermediate

Work Experience

Marketing Lead Consultant

Digi Reach

Mar 2025 - Present

Job Responsibilities:

Own end-to-end campaign strategy and delivery across multiple advertiser clients, identifying performance issues and recommending data-led improvements to maximise ROI. Advise clients directly on campaign direction, translating objectives into multi-channel strategy (email, app, on-site) and clear, senior-level reporting. Administer the CRM/affiliate platform (Everflow and others) that powers camp...

ZapierClaude/Anthropic APIOpenAI APIData LabelingSEO Content WritingA/B Testing for MLCopywritingProduct DescriptionsEmail CopywritingCreative Writing

Private Consultant – Design, Marketing & Digital Marketing

Private

Mar 2021 - Mar 2025

Job Responsibilities:

Take full ownership of client websites, landing pages and lead generation funnels, from build through to conversion-focused optimisation. Plan, build and send email marketing campaigns, monitoring engagement and performance to continuously refine approach. Write, edit and proofread blog and campaign content, learning and consistently protecting each client's distinct brand voice. Produce polished,...

Quick Stats

Age47 years
GenderFemale
English LevelFluent
Other Languages
AfrikaansConversational
HindiBasic
ZuluBasic
ID VerificationVerified

Certifications

Graphic Design

Education

Bachelor's Degree

Wits

1998 - 2001

High-school

Reservoir Hills Secondary

1993 - 1997