Senior Shopify DeveloperSenior Shopify Developer

Key Achievements:

•Owned end-to-end development of custom Shopify themes and apps for US-based DTC brands, using Liquid, React and TypeScript. •Implemented and analyzed A/B tests with tools such as Google Analytics, GTM and dedicated CRO platforms to drive sustained conversion improvements. •Optimized site performance, Core Web Vitals, and SEO fundamentals to improve organic visibility and page speed across client stores. •Built custom Shopify Functions and app integrations (subscriptions, loyalty, personalization) to support merchant growth initiatives. •Conducted QA and cross browser testing to ensure reliability across devices ahead of major launches and campaigns.

Key Achievements:

•Led custom theme development and section-based builds for multiple UK and EU ecommerce clients on Shopify and Shopify Plus. •Designed and implemented A/B testing setups to validate UX and merchandising changes, supporting data driven decision making for clients. •Built and maintained custom Shopify apps and storefront integrations using JavaScript and the Shopify API to extend platform functionality. •Improved checkout and post-purchase experience through custom scripts and app integrations, contributing to measurable conversion gains. •Mentored junior developers on Liquid best practices, code review standards and Shopify Plus architecture.

Key Achievements:

•Built and customized Shopify themes using Liquid, HTML, CSS and JavaScript to align store design with brand and conversion goals. •Developed custom storefront features, including product filtering, size guides and bundle logic, tailored to merchant requirements. •Integrated third-party apps (reviews, shipping, and marketing tools) to extend store functionality and streamline operations. •Diagnosed and resolved cross-browser and cross device compatibility issues to maintain a stable, consistent shopping experience. •Partnered with design and marketing teams to translate campaign and landing page requirements into functional Shopify sections.