Senior Influencer Content Manager

A growing e-commerce company is looking for someone who can solve one problem: keeping the creative pipeline full.

Paid ads and organic content only work when fresh content keeps arriving. This role exists to make sure our marketing team never runs out of new UGC to test across TikTok, Instagram, Amazon, Shopify, and other channels.

What You'll Be Building

By month one, you should have a reliable flow of creators producing content every week.

By month three, the pipeline should consistently support ongoing PPC testing and organic posting.

By month six, the goal is a scalable creator network capable of generating 30+ usable content pieces per week across multiple brands.

Where Your Time Will Go

Finding creators

35%

Researching pet-focused micro-influencers (1K–20K followers) on TikTok and Instagram.

Outreach & onboarding

25%

Personalized outreach, agreement coordination, product shipping, and creator setup.

Content management

25%

Briefing creators, reviewing raw footage, and ensuring content meets brand expectations.

Reporting & optimization

15%

Tracking creator performance, pipeline health, and improving workflows.

What Success Looks Like

Month 1

10–20 raw UGC pieces per week

Consistent creator flow established

Month 3

30+ usable pieces weekly

Supporting ad testing and organic content

Month 6

30+ weekly pieces from a diverse creator base

Scalable system with no creative shortages

You'll Likely Thrive If You

• Enjoy managing multiple moving projects at once
• Can build relationships while still following a structured process
• Understand that content volume drives performance marketing
• Stay organized even when working with dozens of creators simultaneously
• Prefer improving systems instead of handling the same task manually forever

Experience We're Looking For

1–2+ years managing UGC or influencer campaignsPet industry experienceTikTok & Instagram creator ecosystem knowledgeMulti-brand or agency backgroundCreator onboarding and collaboration workflowsContent performance analysisProject management across multiple workstreamsContract negotiation experience

The Tools You'll Use

Google Workspace

Drive, Sheets, Docs

Airtable / Notion

Creator tracking

Project Management

Workflow coordination

TikTok & Instagram

Creator communication

To Apply

Please send:

• Examples of UGC or influencer campaigns you've managed
• A brief overview of your experience with TikTok and Instagram creators
• The systems or tools you use to track creator outreach and content
• Your availability and timezone
• Any relevant performance metrics or campaign results

Best fit for this role

Long-term growth opportunity

The ideal candidate is someone who can combine creator relationship management, operational organization, and content pipeline strategy to help a fast-growing e-commerce business scale its UGC production consistently.