Veronica

Sales & CRM Specialist

Veronica

ID Verified
1,200/mo
Embu Town, Kenya
Looking for Full-time
8 hours/day
Availability: US timezone

Profile Description

B2B Sales and Lead Generation professional with over 10 years of experience in sales, business development and commercial operations. Experienced in sourcing and researching B2B prospects, defining and applying Ideal Customer Profiles (ICP), identifying decision-makers, qualifying leads and managing sales pipelines. Hands-on experience with [link hidden], HubSpot CRM, LinkedIn prospecting, personalised email outreach and CRM data management. Successfully improved lead-to-opportunity conversion f...

Top Skills

Account Management · <1 yearAI Safety & Alignment · <1 yearAirbnb · <1 yearAirtable · <1 yearApollo.io · <1 year

Skills & Expertise

AI & Automation

ZapierBeginner
AI Safety & AlignmentBeginner
DALL-EBeginner
GitHub CopilotBeginner
OpenAI APIBeginner
Claude/Anthropic APIBeginner

Content & Writing

Blog WritingBeginner
Email CopywritingBeginner
SEO Content WritingBeginner
Creative WritingBeginner
Editorial Calendar ManagementBeginner

Customer Success

Live Chat SupportBeginner
Phone SupportBeginner
Social Media SupportBeginner
Video SupportBeginner
Lead ManagementBeginner
ZendeskBeginner

Data & Analytics

Excel (Advanced)Beginner

Design & Creative

User ResearchBeginner
CanvaBeginner
CapCutBeginner
Video EditingBeginner
YouTube OptimizationBeginner
Color GradingBeginner

Marketing & Growth

ChatGPT for MarketingBeginner
Email MarketingBeginner
Instagram GrowthBeginner
LinkedIn OptimizationBeginner
User-Generated ContentBeginner
HubSpotBeginner

Real Estate Operations

AirbnbBeginner

Sales & Business Development

B2B SalesBeginner
Cold Email OutreachBeginner
Lead GenerationBeginner
Proposal WritingBeginner
Account ManagementBeginner
Linkedin OutreachBeginner
Warm Outreach & Appointment SettingBeginner
Sales PresentationsBeginner
NegotiationBeginner
Cold CallingBeginner
Zoho CRMBeginner
Apollo.ioBeginner
Hunter.ioBeginner
ZoomInfoBeginner

Virtual Assistance & Admin

Calendar ManagementBeginner
Email ManagementBeginner
Document ManagementBeginner
Travel PlanningBeginner
Data EntryBeginner
Meeting CoordinationBeginner
Executive Assistant ServicesBeginner
Research & Information GatheringBeginner
CalendlyBeginner
AirtableBeginner
TrelloBeginner
NotionBeginner

Work Experience

SALES REPRESENTATIVE

HARXEL AGENCY LTD, Kenya

Oct 2026 - Present

Job Responsibilities:

Research and identify potential B2B customers across target industries, using business directories, online searches and social platforms. Identify business owners, managers and operational decision-makers for targeted sales outreach. Conduct outbound prospecting through telephone calls, email and WhatsApp, adapting communication to the prospect's business needs. Qualify prospects by identifying op...

Email CopywritingOpenAI APIPhone SupportLead ManagementUser ResearchSocial Media SupportEmail MarketingLead GenerationLinkedin OutreachWarm Outreach & Appointment Setting

SALES & CRM SPECIALIST

SKILLEDUP LIFE Ltd

Feb 2026 - Oct 2026

Job Responsibilities:

Researched and evaluated over 1,500 startups across the UK, Nigeria, Kenya and South Africa, identifying businesses aligned with defined Ideal Customer Profiles. Conducted company research covering industry, business model, product offering, funding stage, team structure and potential commercial needs. Identified relevant founders and decision-makers to support targeted B2B prospecting and outreac...

Email ManagementMeeting CoordinationData EntryExecutive Assistant ServicesCalendlyResearch & Information GatheringCalendar Management

MARKETING POD LEAD

E-Space Marketplace Ltd t/a LocaeRise

Aug 2025 - Dec 2025

Job Responsibilities:

Responsibilities Led a five-person remote team, coordinating weekly deliverables, campaign activities and performance reporting. Used HubSpot CRM, Marketing Hub and Sales Hub to support audience segmentation, email tracking and campaign performance monitoring. Managed email campaigns to business audiences, monitored engagement and adjusted messaging based on performance. Maintained campaign tracki...

OpenAI APIEmail CopywritingPhone SupportSocial Media SupportLead ManagementZendeskExcel (Advanced)User ResearchCanvaCapCut

SALES REPRESENTATIVE

New Kenya Co-operative Creameries Ltd

May 2015 - Jul 2024

Job Responsibilities:

Responsibilities Managed customer accounts, distributor relationships and sales activities across assigned territories. Supervised a team of eight sales personnel, coordinating sales activities, performance monitoring and execution. Identified new business opportunities through market research, customer engagement and territory analysis. Managed relationships with major retail accounts, including...

Claude/Anthropic APIEmail CopywritingBlog WritingSEO Content WritingPhone SupportLead ManagementSocial Media SupportExcel (Advanced)CanvaUser Research

Quick Stats

Age52 years
GenderFemale
English LevelConversational
ID VerificationVerified

Education

Bachelor's Degree

United States International University - Africa

1999 - 2002