Sales development Rep and appointment setterSales development Rep and appointment setter

Key Achievements:

Generated and qualified B2B sales opportunities through strategic outbound prospecting, including email, LinkedIn, and targeted account research. • Built and managed targeted prospect lists based on ICP, industry, company size, buying signals, and decision-maker profiles. • Executed personalized multi-channel outreach sequences to engage senior-level decision-makers and convert prospects into qualified meetings. • Conducted prospect research and discovery to identify business needs, pain points, and potential fit, improving the quality of opportunities passed to Account Executives. • Maintained accurate activity, prospect, and pipeline data in the CRM, ensuring consistent follow-up and visibility across the sales process. • Collaborated with Sales, Marketing, and Business Development teams to refine messaging, identify new prospecting opportunities, and improve outbound performance. • Contributed to pipeline growth by consistently managing high-volume prospecting activity while maintaining a quality-focused approach to lead qualification.

Key Achievements:

• Executed B2B outbound prospecting through cold calling, email, and LinkedIn to identify and engage qualified prospects. • Targeted C-level executives and key decision-makers, using account and prospect research to personalize outreach and improve engagement. • Managed multichannel outreach sequences to generate sales conversations, qualify leads, and set qualified appointments for the sales team. • Used HubSpot CRM to manage prospect activity, document interactions, maintain accurate records, and ensure timely follow-up throughout the sales development process. • Conducted lead qualification by evaluating prospect needs, business fit, and buying signals before advancing opportunities to the next stage. • Supported pipeline growth and revenue generation by consistently building new prospect opportunities and maintaining a structured outbound workflow. • Collaborated with sales and enablement teams to refine prospecting approaches, messaging, and targeting based on outreach performance and prospect feedback.

Key Achievements:

• Led and coached a Sales Development Representative (SDR) team, providing day-to-day guidance, performance coaching, and support to drive consistent sales development results. • Managed B2B lead generation and outbound prospecting across cold calling, email, and other sales channels to create qualified opportunities and support pipeline growth. • Coached SDRs on prospecting strategy, cold calling, objection handling, lead qualification, appointment setting, and effective sales communication. • Monitored individual and team performance, using CRM data and sales activity metrics to identify performance gaps, improve workflows, and support achievement of sales targets. • Developed and delivered training and onboarding for SDRs, helping team members build product knowledge, prospecting skills, and confidence in customer conversations. • Collaborated with sales and cross-functional teams to improve lead-generation processes, messaging, customer experience, and sales development workflows. • Maintained strong CRM discipline and supported accurate tracking of prospects, activities, follow-ups, appointments, and opportunities throughout the sales cycle. • Contributed to a customer-focused sales culture by balancing sales performance, relationship building, and quality lead qualification.

Key Achievements:

• Developed and executed B2B business development and outbound prospecting strategies to identify new clients and create sales opportunities. • Conducted targeted cold calling and lead generation to connect with business owners, executives, and key decision-makers across relevant accounts. • Researched prospective companies and identified potential business opportunities based on company needs, industry, and decision-maker profiles. • Managed prospect interactions and follow-up activities throughout the business development and appointment-setting process. • Qualified prospects based on business needs, fit, and level of interest before progressing opportunities to the appropriate stage of the sales process. • Built and maintained professional relationships with prospects through consistent, consultative communication and timely follow-up. • Scheduled and coordinated sales appointments and qualified meetings, supporting the sales pipeline and new-business development efforts. • Maintained organized prospect and activity records to support effective follow-up and visibility across the business development process.