Gerald

Marketing & Automation VA

Gerald

ID Verified
1,500/mo
Davao City, Philippines
Looking for Full-time
8 hours/day
Availability: US / EU timezone

Profile Description

Digital marketer with 5 years of experience in SEO, content strategy, and performance analytics, including 3 years building automations and workflows in GoHighLevel, Zapier, and [link hidden] for US-based clients. Strong in on-page and technical SEO, keyword research, site audits, and monthly reporting using Ahrefs, Semrush, and Google Search Console. Comfortable turning audit findings into clear recommendations and executing on-page fixes directly in WordPress, Shopify, Wix, and Squarespace. An...

Top Skills

ActiveCampaign · 5 yearsApollo.io · 5 yearsBlog Writing · 5 yearsCanva · 5 yearsCapCut · 5 years

Skills & Expertise

AI & Automation

Prompt EngineeringAdvanced
ZapierAdvanced
Make (Integromat)Advanced
Workflow AutomationAdvanced
Claude/Anthropic APIAdvanced
OpenAI APIAdvanced
API IntegrationBeginner

Content & Writing

CopywritingExpert
Blog WritingExpert
SEO Content WritingExpert
Landing Page CopyExpert
Email CopywritingExpert
Product DescriptionsExpert

Data & Analytics

Google Analytics 4Expert
Google Sheets (Advanced)Beginner
Excel (Advanced)Beginner

Design & Creative

CanvaExpert
Social Media GraphicsExpert
CapCutExpert
Video EditingExpert

E-commerce & Marketplace

ShopifyAdvanced
Product Listing OptimizationAdvanced
Amazon Seller CentralIntermediate

Marketing & Growth

SEO (Technical & Content)Expert
Content MarketingExpert
GoHighLevelExpert
ChatGPT for MarketingExpert
Email MarketingExpert
Facebook Business ManagerExpert
Conversion Rate OptimizationExpert
Content StrategyExpert
Instagram GrowthExpert
LinkedIn OptimizationExpert
Social Media AnalyticsExpert
HubSpotExpert
Semrush/AhrefsExpert
Hootsuite/BufferExpert
MailchimpExpert
ActiveCampaignExpert
Google Tag ManagerAdvanced
Community ManagementAdvanced
Google AdsIntermediate
Meta Ads (Facebook/Instagram)Intermediate
LinkedIn AdsIntermediate

Sales & Business Development

Lead GenerationExpert
Apollo.ioExpert
Cold Email OutreachAdvanced
Linkedin OutreachAdvanced
ZoomInfoAdvanced
Hunter.ioAdvanced
Zoho CRMIntermediate

Software Development

WixExpert
HTML5/CSS3Advanced
WordPress DeveloperAdvanced
JavaScript (ES6+)Intermediate

Virtual Assistance & Admin

TrelloExpert
Monday.comExpert
AsanaAdvanced
ClickUpAdvanced
NotionIntermediate

Work Experience

Marketing Assistant

ActionCOACH Columbus

May 2026 - Oct 2026

Key Achievements:

Managed social media across LinkedIn, Facebook, and Instagram Created graphics, short-form videos, and captions for consistent brand presence Wrote blog articles, website copy, and SEO-optimized content Planned and scheduled content across all channels Handled community engagement and inbound messages

Blog WritingEmail CopywritingLanding Page CopyPrompt EngineeringSEO Content WritingMake (Integromat)Workflow Automation

Marketing Assistant / AI Automation (Part-time)

Outsourced Scale

Dec 2025 - May 2026

Key Achievements:

Built and managed automation workflows and sales sequences to support outreach and lead nurturing Managed CRM pipelines including contact segmentation, tracking, and follow-up automation Executed personalized outreach campaigns to support prospecting and client acquisition Developed onboarding and customer support automation systems to reduce manual handling

ZapierMake (Integromat)API IntegrationClaude/Anthropic APIPrompt EngineeringWorkflow AutomationOpenAI APICopywritingBlog WritingEmail CopywritingSEO Content WritingLanding Page CopyGoogle Analytics 4SEO (Technical & Content)GoHighLevelChatGPT for MarketingConversion Rate OptimizationEmail MarketingSemrush/AhrefsSocial Media AnalyticsCommunity ManagementTrelloWordPress DeveloperCold Email Outreach

Marketing Manager (Part-time)

Minden Financial Solutions

Feb 2022 - Dec 2025

Key Achievements:

Designed and managed the company website with a focus on user experience and conversion Directed social media strategy across Facebook, Instagram, and LinkedIn to grow brand visibility Oversaw content creation aligned with SEO strategies to improve organic reach Built segmented email marketing systems for automated lead nurturing and customer retention

Prompt EngineeringClaude/Anthropic APIAPI IntegrationWorkflow AutomationSEO Content WritingLanding Page CopyEmail CopywritingBlog WritingCopywritingGoogle Sheets (Advanced)Google Analytics 4CanvaSocial Media GraphicsCapCutShopifySEO (Technical & Content)Email MarketingGoogle Tag ManagerContent MarketingFacebook Business ManagerChatGPT for MarketingConversion Rate OptimizationLinkedIn OptimizationSocial Media AnalyticsHootsuite/BufferCold Email OutreachApollo.ioLead GenerationTrelloContent StrategyMeta Ads (Facebook/Instagram)

Marketing Assistant

Kynection

Jun 2024 - Nov 2025

Key Achievements:

Built and managed CRM workflows and automation sequences to support outreach and lead nurturing Managed and optimized email marketing campaigns to drive customer engagement and retention Planned and executed targeted outreach campaigns to support the sales team Coordinated event promotion campaigns to increase attendance and brand visibility

Make (Integromat)HubSpotAPI IntegrationClaude/Anthropic APIPrompt EngineeringBlog WritingEmail CopywritingLanding Page CopySEO Content WritingWorkflow AutomationOpenAI APIChatGPT for MarketingEmail MarketingFacebook Business ManagerLinkedIn OptimizationSemrush/AhrefsWordPress DeveloperNotionApollo.ioTrelloContent MarketingLinkedIn AdsSEO (Technical & Content)Social Media GraphicsCanva

Marketing Assistant / AI Automation

Intelligent Resourcing

Aug 2024 - Nov 2025

Key Achievements:

Built and managed automation workflows and sales sequences to streamline outreach and lead nurturing Managed CRM pipelines ensuring accurate contact segmentation, tracking, and reporting Executed automated outreach campaigns for personalized prospecting at scale Supported lead generation and client communication through targeted digital campaign

API IntegrationClaude/Anthropic APIPrompt EngineeringWorkflow AutomationCopywritingBlog WritingEmail CopywritingCanvaSocial Media GraphicsSEO Content WritingLanding Page CopyGoogle Sheets (Advanced)Google Analytics 4SEO (Technical & Content)GoHighLevelCold Email OutreachSocial Media AnalyticsEmail MarketingApollo.ioNotionWordPress DeveloperSemrush/AhrefsLead GenerationHubSpotContent MarketingZapierMake (Integromat)OpenAI API

Marketing Manager

Mamba Grinders

Mar 2022 - Jul 2024

Key Achievements:

Developed and executed digital marketing strategies across SEO, email marketing, and social media to grow brand presence Improved website traffic and customer engagement through targeted SEO practices and content creation Planned and managed social media campaigns to increase brand awareness and support business growth Built and executed segmented email marketing campaigns to support customer retention and acquisition

Monday.comHubSpotContent MarketingChatGPT for MarketingConversion Rate OptimizationEmail MarketingContent StrategyGoogle Tag ManagerFacebook Business ManagerSocial Media AnalyticsLinkedIn OptimizationInstagram GrowthAmazon Seller CentralProduct Listing OptimizationVideo EditingSocial Media GraphicsSEO (Technical & Content)ShopifyCanvaGoogle Sheets (Advanced)Google Analytics 4SEO Content WritingCopywritingPrompt EngineeringBlog WritingEmail Copywriting

Marketing Manager

Hi-Spec Tools

Mar 2022 - Jul 2024

Key Achievements:

Managed SEO strategy including keyword research, on-page optimization, and performance tracking to improve organic search visibility Planned and executed segmented email marketing campaigns to nurture leads and drive customer retention Managed social media profiles and content across platforms to grow brand awareness and community engagement Monitored and analyzed campaign performance metrics to optimize conversion rates and overall digital presence

SEO Content WritingGoogle Analytics 4Landing Page CopyGoogle Sheets (Advanced)Email CopywritingSocial Media GraphicsShopifySEO (Technical & Content)Product Listing OptimizationGoHighLevelChatGPT for MarketingContent MarketingEmail MarketingLinkedIn OptimizationCold Email OutreachHootsuite/BufferMonday.comProduct DescriptionsAmazon Seller Central

Marketing Manager

Diversitech-Global

Mar 2022 - Jul 2024

Key Achievements:

Built and managed CRM automation workflows to support lead nurturing, follow-ups, and sales sequences Developed and optimized email marketing funnels to attract and convert B2B and B2C leads Managed project pipelines and operations using CRM and project management tools Conducted A/B testing and conversion rate optimization across digital campaigns

HubSpotContent MarketingSEO (Technical & Content)ShopifySocial Media GraphicsCanvaVideo EditingSEO Content WritingProduct DescriptionsBlog WritingEmail CopywritingPrompt EngineeringLanding Page CopyWorkflow AutomationChatGPT for MarketingConversion Rate OptimizationEmail MarketingContent StrategySemrush/AhrefsCold Email OutreachLead GenerationApollo.io

Quick Stats

Age33 years
English LevelFluent
Other Languages
EnglishFluent
ID VerificationVerified
Portfolio
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Certifications

Building AI Agents – Fundamentals to Advanced
Google Ads Video Certification
Technical SEO
Generative AI for Digital Marketers
How to Write a B2B Marketing Plan
Advance as a Digital Marketing Specialist
Social Media Marketing Foundations

Education

Bachelor's Degree

Philippine Womens College

2011 - 2015