Communication and Marketing Specialist

Beverly

1,300/mo
Nairobi, Kenya
Looking for Full-time
8 hours/day
Availability: EU / Asia timezone

Profile Description

Experienced and results oriented communication and marketing professional with a proven track record in developing and implementing comprehensive strategies to align with organizational objectives. My expertise spans in social media management, public relations, event planning, and stakeholder engagement, fostering strong relationships with partners, clients, and team members. I excel in research and analysis, leveraging insights to inform decision-making and refine marketing approaches for opti...

Top Skills

Creative Writing · 10 yearsEmail Copywriting · 10 yearsLead Management · 10 yearsSocial Media Support · 10 yearsCalendar Management · 9 years

Skills & Expertise

Content & Writing

Creative WritingExpert
Email CopywritingExpert
SEO Content WritingExpert
ScriptwritingAdvanced
Product DescriptionsAdvanced
Editorial Calendar ManagementBeginner

Customer Success

Social Media SupportExpert
Lead ManagementExpert
Phone SupportAdvanced
Email SupportBeginner
ZendeskBeginner

Design & Creative

CanvaAdvanced
Adobe InDesignAdvanced
Adobe IllustratorAdvanced
Adobe PhotoshopAdvanced
CorelDRAWAdvanced

Marketing & Growth

SEO (Technical & Content)Beginner
Meta Ads (Facebook/Instagram)Beginner
TikTok AdsBeginner
Google AdsBeginner
Content MarketingBeginner
Facebook Business ManagerBeginner
Content StrategyBeginner
Instagram GrowthBeginner
HubSpotBeginner

Sales & Business Development

Sales PresentationsExpert
B2B SalesAdvanced
Account ManagementAdvanced
SalesforceBeginner

Virtual Assistance & Admin

Calendar ManagementExpert
Research & Information GatheringExpert
Email ManagementAdvanced
Meeting CoordinationAdvanced
Personal Assistant ServicesAdvanced
Executive Assistant ServicesAdvanced
Data EntryBeginner

Work Experience

Communication and Marketing Manager

Filco Limited

Oct 2022 - Present

Key Achievements:

Boosted communication channels by introducing mobile phones for sales and marketing, and devised a formula for delegating each marketer with a business partner/client to handle. Improve internal and external company communication. (clear, consistent and effective across all communication channels both internally and externally) Implemented frequent posting and digital marketing, rising from an average of 1.5 million to 3.5 million Monthly sales. Sales increased after revamping the company's social media handles and website. (Developed and implement advertising and marketing campaigns that generate leads). Established and allocated a monthly budget for digital marketing. Enhanced brand reputation and customer loyalty (created and managed client loyalty programs). Serve as the primary point of contact for customer-facing communication across social media and digital channels, responding to inquiries and resolving concerns professionally. • Develop and implement communication and marketing strategies aligned with company objectives. • Monitor and manage all social media platforms (Facebook, Instagram, TikTok, YouTube) and the corporate website for engagement and content creation. • Prepare detailed quarterly communication and marketing activity reports. • Plan and execute marketing campaigns and coordinate company events, workshops, and exhibitions. • Build and maintain strong relationships with business partners and stakeholders. • Oversee and allocate the annual communication budget. • Prepare, edit, and produce communication materials such as in-house magazines, product catalogs, fliers, brochures, and newsletters, and coordinate their distribution. • Organize and manage company projects, events, workshops, exhibitions, and team-building events, including making presentations on behalf of the company

Creative WritingScriptwritingEmail CopywritingSEO Content WritingSocial Media SupportCanvaPhone SupportEmail SupportLead ManagementCorelDRAWAdobe InDesignAdobe IllustratorMeta Ads (Facebook/Instagram)Content MarketingGoogle AdsContent StrategyTikTok AdsFacebook Business ManagerInstagram GrowthSales PresentationsData EntryMeeting CoordinationB2B SalesSalesforceExecutive Assistant ServicesAccount ManagementCalendar Management

Team Manager

Flickers Handball Club

Apr 2015 - Present

Key Achievements:

Organizing and participating in tournaments. • Organizing and implementing fund-raising for the club’s tournaments, events and necessities such as kits, balls, training essentials etc. • Mobilizing Masinde Muliro University handball alumni to assist in funding the club. • Assisting the club patron and coach in planning, preparation and implementation of events and tournaments.

Meeting CoordinationFacebook Business ManagerExecutive Assistant ServicesResearch & Information GatheringCalendar ManagementAccount Management

Communication and Marketing Assistant

Common Wealth Housing Group

Jan 2020 - Sep 2022

Key Achievements:

Worked closely with the project manager to organize, plan, and implement the organization’s projects. • Coordinated and executed PR duties, including publicity, advertising, and speech writing. • Planned the organization’s projects and collaborated with the finance department to develop the corresponding budget. • Worked with the communication manager to develop and implement social media strategies. • Engaged with the media to disseminate organizational plans and activities. • Collected data from the community to assist in planning and executing projects. • Developed and maintained strong relationships with business partners and donors. • Collected data from the community to aid in project planning and execution. • I was in charge of social media content creation. Managed the corporate website and social media pages. • Recorded project data and information for reference purposes.

Creative WritingScriptwritingSocial Media SupportMeta Ads (Facebook/Instagram)Content MarketingInstagram GrowthFacebook Business ManagerMeeting CoordinationResearch & Information GatheringExecutive Assistant ServicesEmail ManagementCalendar ManagementAccount Management

Marketing Officer

Nairobi Industrial Institute

Jan 2019 - Dec 2020

Key Achievements:

Prepared communication materials for updating the institution’s website. • Organized events and designed promotional campaigns. • Managed social media outlets to increase customer followers. • Assisted in front office and customer care service. • Organized, prepared and lead students’ semester activities plans including co curriculum activities. • Documented students’ voices on students’ welfare matters to be addressed by the administration. • Organized Students’ participation plans in institution’s semester activities.

Creative WritingEmail SupportPhone SupportSocial Media SupportContent MarketingContent StrategyInstagram GrowthSales PresentationsData EntryMeeting CoordinationEmail Management

Research Assistant/ Office Administrator

Logic Search Company Limited

Apr 2015 - Apr 2017

Key Achievements:

Conducted research and academic writing. • Managed customer records and office activities. • Projected monthly office budgets and handled office email accounts. • I welcomed and attended to office guests/clients and answered incoming calls and handled caller inquiries. • Administered other office activities including task scheduling for other staff. • Records management and ensuring maintenance of proper filing.

Creative WritingEmail SupportData EntryMeeting CoordinationResearch & Information GatheringExecutive Assistant ServicesPersonal Assistant ServicesCalendar Management

Quick Stats

Age37 years
English LevelFluent
ID VerificationNot verified
Portfolio
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Certifications

Call Centre and Customer Support

Education

Bachelor's Degree

Masinde Muliro University of Science and Technology

2011 - 2014

Associate's Degree

Masinde Muliro University of Science and Technology

2009 - 2011