Front End DeveloperFront End Developer

Key Achievements:

Key Responsibilities • Designed, developed, and maintained the company’s multi-page tourism website featuring 60+ tour packages with advanced filtering (Luxury, Mid-Range, Budget, Shared Tours). • Built a seamless digital experience by integrating tour bookings, accommodation listings, vehicle rentals, and guide-booking features into a unified platform. • Implemented responsive, modern UI layouts optimized for speed, SEO, and mobile devices to ensure smooth browsing for global and local travelers. • Managed end-to-end social media strategy across Instagram and Facebook, including content creation, scheduling, engagement, and performance tracking. • Produced, edited, and optimized high-quality safari videos and nature content that reflect the brand voice and boost reach organically. • Created SEO-focused captions and storytelling-driven content that highlight wildlife experiences, destinations, and seasonal travel insights. • Engaged directly with audiences through comments, inquiries, and personalized replies that build trust and drive conversions. • Ensured brand consistency across all digital platforms through cohesive design, tone, and presentation. ⸻ Key Achievements • Boosted monthly Instagram reach to over 232,000 views by improving posting consistency, content style, and SEO-optimized storytelling. • Successfully produced viral safari content, including wildebeest migration clips that significantly increased engagement and brand visibility. • Developed a complete 30-day content calendar, enabling consistent posting on both Instagram and Facebook. • Established a clean, innovative front-end design that differentiates Karla Safari Adventure from typical safari company websites. • Enhanced user experience (UX) through improved site structure, intuitive navigation, and fast-loading pages tailored for travelers researching trips. • Improved organic discoverability using metadata, structured data, tour keywords, and destination-focused SEO (Masai Mara, Diani, Serengeti, etc.). • Increased inbound inquiries through emotionally engaging captions, clear calls-to-action, and strategic content themes. • Captured and showcased breathtaking wildlife moments, including Maasai culture stories and migration scenes, strengthening brand identity.

Key Achievements:

Key Responsibilities • Designed and maintained user interfaces for internal and customer-facing platforms, ensuring smooth navigation and fast performance across devices. • Collaborated with the IT, marketing, and e-commerce teams to improve digital touchpoints for online shopping and in-store customer experiences. • Converted UI/UX wireframes into responsive, high-quality code using HTML, CSS, JavaScript, and modern front-end practices. • Optimized web pages for speed, accessibility, and SEO to enhance discoverability and user satisfaction. • Supported the integration of new retail features, including product displays, promotional pages, loyalty program interfaces, and store locator tools. • Contributed to debugging, testing, and improving front-end systems to ensure reliability and consistency across the entire digital ecosystem. ⸻ Key Achievements • Improved website performance and responsiveness, leading to faster load times and smoother user interactions during high-traffic shopping seasons. • Played a key role in enhancing the Nakumatt online shopping experience, resulting in better customer engagement and simplified product browsing. • Developed reusable front-end components that reduced development time and improved consistency across pages and digital campaigns. • Strengthened the visual identity of the Nakumatt brand online by creating cleaner layouts, modern typography, and updated design standards. • Efficiently supported site updates, promotions, and seasonal campaigns, ensuring the website reflected current offers and drove customer traffic.